Digital Product Manager & Transformation Specialist. I ship platforms, grow audiences, and turn strategy into measurable outcomes.
PMP • Chartered Marketer (CMA) • MSc Digital & Strategic Marketing
Digital product and transformation specialist delivering customer-facing and internal platforms across public sector, healthcare, financial technology, and the creative industries.
Strong in discovery, prioritization, and delivery, with a track record of shipping 100+ websites and multiple digital products, plus managing a combined CAD $100,000 annual performance marketing budget across approximately 50 SMEs.
MSc research focused on how mobile banking application features shape customer experience in the United Kingdom.
Ontario, Canada
Healthcare, Government, Fintech, Arts & Culture, Education
Outcome-led summaries showing scope, context, and capability growth.
Health technology product ownership focused on translating clinical guidance into behaviour-led digital journeys. Built delivery-ready product artifacts and a measurement framework to support iteration, accountability, and stakeholder reporting.
Public sector operational role supporting in-person and hybrid court proceedings. Advanced through accuracy, reliability, and rapid mastery of process, while managing documentation workflows with confidentiality and compliance requirements.
Platform ownership for a SharePoint intranet serving a 19,000-staff community. Shaped information architecture, publishing standards, and accessible content pathways. Co-developed the "Everyone is Welcome Here" response during 2024 unrest.
Creative industry engagement focused on brand refresh and digital growth. Reduced bounce rate by 49%, increased Youth Academy registrations by 60% to capacity with a waiting list. Built stronger reporting and stakeholder visibility.
Agency-side product and delivery leadership across ~50 SMEs. Managed a combined CAD $100,000 annual performance budget and shipped 100+ websites. Led cross-functional delivery for an eCommerce marketplace, a health insurance portal, and a travel mobile app.
Digital transformation consulting across banks and the Central Bank of Nigeria. Delivered national awareness work at scale reaching 100M+ people across six pilot states. Led FirstBank agency banking activation reaching 40M+ people.
Click any delivery to open a mini case study.
Live sites shipped across healthcare, media, tourism, consulting, and the creative sector.
Product-led health platform
↗Storytelling and publishing
↗Community-facing web build
↗Service and content experience
↗Tourism positioning and discovery
↗Audience journey and campaigns
↗Corporate credibility and messaging
↗Commerce and product discovery
↗Videos open as in-page previews. Articles open in a new tab.
Internal communications and storytelling in a large public sector environment.
Industry-facing communications around cashless policy and adoption.
Coverage of innovation themes and growth in payments infrastructure.
Stakeholder-focused copy supporting credibility and confidence.
Public recruitment story designed for reach, clarity, and action.
Release-style copy supporting awareness and attendance intent.
Cultural feature writing and audience storytelling.
Event positioning with clear conversion paths for bookings.
Open to product leadership, platform ownership, and digital transformation opportunities.
Ship platforms. Grow audiences. Turn strategy into measurable outcomes.Ontario, Canada • Available April 2026